Street Business School

In 2024, 45 Ng’osuani residents completed The Maa Trust’s six-month Street Business School training, gaining entrepreneurial skills, financial literacy, and coaching. Business ownership rose from 65.1% to 90.7%, with participants launching ventures in second-hand clothes, poultry, and fuel kiosks. With four new local Lead Coaches trained, the programme now sustains long-term growth and has empowered 223 community members over five years.

In Ng’osuani village, 45 community members came together in 2024 with a shared determination to create better futures for their families. Through The Maa Trust’s six-month Street Business School (SBS) training, they gained hands-on entrepreneurial skills, financial literacy, and personalized business coaching. What sets this programme apart is that it is designed with and for the community, co-created to fit local realities so the lessons are practical, culturally relevant, and easy to apply.

The results were immediate and striking. Before the programme, only 65.1% of participants had their own businesses. By graduation, 90.7% were running enterprises, ranging from second-hand clothing stalls to poultry farming and fuel kiosks. Beyond the numbers, participants reported newfound confidence, stronger goal-setting skills, and the ability to keep accurate financial records.

For many, this was the first time they had seen bookkeeping as a tool for growth. In Narok County, where only 12% of residents have formal wage-paying jobs, these skills are not just helpful, they are transformative lifelines.